When I was in California a few weeks ago I discovered how towin a new interactive medical computer game. It works everytime. In the game, a variant of SimCity, which is used in schoolsacross the country, you are the president and chief executiveofficer of a for-profit, investor-owned health maintenance organization.The object is to expand your company, maximize the number ofpeople you cover with health insurance, charge less than yourcompetitors, and make a nice profit.
Here's how to win. First, though other industries reinvest substantialearnings in training and development, you define your role . . . [Full Text of this Article]
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