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Correspondence
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Volume 329:1200-1204 October 14, 1993 Number 16
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Unconventional Medicine

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 by Campion, E. W.
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 by Eisenberg, D. M.
To the Editor: Having spent many years actively studying and working with different healing systems in various parts of the world, I feel justified in saying that many unorthodox cures work, usually repeatedly, in ways that defy the placebo effect. The laws of consumerism seem to dictate that the popularity and longevity of various medical systems are related to their ability to effect cures. Hence, it is almost unheard of for a patient to seek unorthodox treatment for emergency care; it is only in areas where orthodox treatment fails that these "growth industries," as Dr. Campion refers to them (Jan. . . . [Full Text of this Article]

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