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It is impossible to avoid messages about health in 21st-century America, yet many people don't understand what these messages mean. The National Assessment of Adult Literacy (NAAL) estimates that only 12% of the adult U.S. population is "proficient" at understanding health information; the rest of the population has difficulty understanding the terms that doctors, hospitals, and insurers routinely throw their way. Also according to the NAAL, 14% of the adult population approximately 30 million people have "below basic" health literacy, meaning that they can't understand simple information about health.
People with low health literacy are more likely to
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